TRACKING

CALL TRACKING

We use the latest call tracking software to measure response to your ads. This helps you know which of your ads are generating the most response and which are not and may need some fine-tuning. There is no better way to gauge the real-time response from your ads, by real people, than providing you with call metric data such as Telephone numbers, dates, time and the duration of calls made to your business. Knowing who is reaching out to your business to find out more about the products and services you offer is always a great step towards a successful campaign. We make sure these tools are implemented when necessary for a clearer picture on your return on investment. Ask our certified specialist how call tracking your online ad campaign could work for you.

CONVERSION TRACKING

Conversion Tracking helps you understand what happens after someone clicks on your ad. We set up conversion tracking by injecting specific event tracking codes into your website’s landing page. When a site visitor interacts with your site the tracking code is triggered, depending on the desired purpose of the tracking code implemented. Tracking codes help determine how many clicks on  your ad actually result in a purchase or sign-up or other purpose such as viewing a specific page on your website. These metrics help determine how well searchers are responding to your ad, as well as how much ROI is being generated by your ad campaign. Talk to our certified specialists to see how conversion tracking could help give you a clear picture on your campaign’s profitability